Where We Stand: The State of Hungary’s Media and Advertising Market
In a 40-point briefing, the independent research firm Whitereport maps the current state of Hungary’s media and advertising market, outlines the landscape after the parliamentary election of 12 April 2026, and sets out the key questions now facing the sector. Kinga Incze, Founder and CEO of Whitereport and Mediaspace.global, argues that the Hungari